อัปเดต 4 เดือนที่แล้ว

รับสมัคร Head of Social Media and PR

Pomelo Fashion

งานประจำHybridสัมภาษณ์ออนไลน์

เงินเดือน (บาท/เดือน)

45,000 – 65,000

สถานที่

คลองเตย, กรุงเทพมหานคร

จำนวนที่รับ

1 อัตรา

หมวดหมู่งาน

อื่นๆ

ลักษณะงาน

As Head of Social Media & PR you will lead Pomelo’s brand voice across owned and earned channels, ensuring we build meaningful conversations with our community and drive brand awareness across our core and new markets. You will be responsible for the strategic vision and execution of Pomelo’s social media and PR activities — creating campaigns that inspire, influence and convert. Responsibilities - Develop and lead the overall Social Media & PR strategy, ensuring brand consistency and innovation across all platforms. - Oversee Pomelo’s social media channels (Instagram, TikTok, Facebook, YouTube, etc.), elevating our content to drive awareness, engagement and growth. - Manage influencer and celebrity relations, building and maintaining a strong network of KOLs, talents and media across SEA to maximize brand exposure. - Lead PR initiatives including media pitching, product seeding, press events, and talent collaborations that generate impressions and drive hype. - Partner with Creative, Marketing, and Studio teams to ensure social and PR efforts align seamlessly with campaign and commercial objectives. - Coordinate with the Performance Marketing team in advertising planning to maximize reach, engagement, and ROI. - Guide the development of content calendars, ensuring timely execution of campaign and always-on content. - Drive innovative storytelling ideas and social activations that connect with our customer community and boost loyalty. - Manage budgets, agency partners, and external vendors to deliver high-impact results. - Monitor, track, and report on performance, identifying insights to continuously optimize strategies. - Mentor and inspire the Social Media & PR team, fostering creativity, accountability, and growth.

คุณสมบัติผู้สมัคร

- Bachelor’s degree in Marketing, Communications, PR, or related field. - Minimum 5 years experience in a social media, PR, or communications role, ideally within fashion, retail, or lifestyle. - Proven track record of leading social media channels and PR strategies that deliver measurable results. - Strong understanding of TikTok, Instagram, and emerging platforms with a pulse on digital culture and trends. - Established media, influencer, and celebrity contacts in the region are highly desirable. - Excellent communication and relationship-building skills, both internally and externally. - Strong leadership and people management experience, with the ability to inspire and empower a team. - Creative thinker with a commercial mindset, able to bridge storytelling with business impact. - Highly organized, proactive, and adaptable in a fast-paced environment. Above all, you are passionate about fashion, culture, and building communities around brands.